Best Email Marketing Tool for 2024 – Ranked and Reviewed

As an online business owner, you know the importance of marketing. One of the most effective ways to stay in touch with your audience is email marketing. But, what are the best email marketing tools? 

In this blog post, we’ll take a look at some of the most popular tools and compare their features. Then, you can decide which tool is right for you.

Sending emails to your customers is an important part of Customer Relationship Management in your business. For this, you need the best email marketing tools to ensure that your email campaign is effective and successful. 

Since the inception of email in the early 1970s, it has revolutionized the way we communicate. Today, it is estimated that over 3 billion people use email around the world. And with the advent of mobile devices, we now have even more ways to stay connected. 

Email marketing is a powerful tool that businesses can use to reach their target audiences. When done correctly, it can be an effective way to build relationships and drive sales. According to a recent study, the following are true about email

• the average return on investment for email marketing is $42 for every $1 spent. 
• 89% of marketers use email as the primary channel for generating leads.

This makes email one of the most effective marketing strategies available. In addition, email marketing has a relatively low cost of entry, making it an ideal choice for small businesses. 

When used effectively, email marketing can be a powerful tool for driving sales and growing your business.

What is an Email Marketing Platform?

An email marketing platform is a software application that enables businesses to manage their email marketing campaigns. 

The platform provides a central location for all email marketing activities, including the creation of email lists, the design of newsletters and other email templates, the scheduling of email blasts, and the analysis of campaign performance. 

Email marketing platforms typically offer a wide range of features, allowing businesses to tailor their campaigns to their specific needs. In addition, many platforms offer integrations with other marketing tools, such as CRM applications and web analytics platforms. 

As a result, an email marketing platform can provide a comprehensive solution for managing all aspects of an email marketing program.

Why is Email Marketing Important?

Email marketing is a tool that can be used by businesses of all sizes to reach out to their target audiences. When done correctly, email marketing can be an extremely effective way to build relationships with customers and promote sales. One of the main benefits of email marketing is that it is relatively affordable compared to other marketing strategies. 

In addition, email marketing allows businesses to track how many people opened and clicked through their emails, providing valuable data that can be used to improve future campaigns. 

Email marketing can also be used to send out automated messages, such as abandoned cart reminders or order confirmation emails. 

When used effectively, email marketing can be a powerful tool for promoting your business.

What are the Best Email Marketing Tools?

1. ActiveCampaign 

ActiveCampaign is an email marketing software that helps businesses automate their email marketing campaigns. It offers a wide range of features, including email list management, email template creation, and email campaign tracking. ActiveCampaign also allows users to segment their email lists, so they can send targeted emails to specific groups of people. This makes it a powerful tool for businesses of all sizes. Email marketing is an essential part of any business’s marketing strategy, and ActiveCampaign makes it easy to create and manage email marketing campaigns. 

Key Features

• A Drag-and-drop email builder that makes it easy to create beautiful emails
• A wide range of templates to choose from, or the ability to create your own custom template 
• Segmentation tools that allow you to target your emails to specific groups of customers
• A/B testing to help you optimize your email campaigns for maximum impact
• Automatic emails that are triggered by specific customer interactions, such as abandoned cart emails or welcome emails
• Comprehensive tracking and reporting so you can see exactly how your email campaigns are performing

ActiveCampaign Pricing

ActiveCampaign offers 4 pricing plans as follows:

• Enterprise – $279+ per month
• Professional – $159+ per month
• Plus – $70+ per month
• Lite – $15+ per month

Pros 

• Excellent automation capabilities that facilitate customer interactions
• Friendly, prompt, and helpful customer service
• All plan levels include data migration and implementation services.
• Free CRM with sales automation integrated (For a limited time)
• Contains more than 850 integrations with the most popular applications

Cons 

• There’s a steep learning curve to effectively make use of the platform
• The Lite plan has few features 
• The helpdesk service can be better 

2. Aweber

Aweber is a popular email marketing service that allows businesses to send newsletters, promotional materials, and other communications to their customers. The service provides a number of features that make it easy to create and send email campaigns, including templates, autoresponders, and scheduling tools. In addition, Aweber offers integration with a number of third-party services, making it a versatile tool for email marketing. 

Key Features

• Automated email campaigns: Aweber’s automated email campaigns make it easy to send a series of emails to your subscribers over time. You can choose from a variety of templates or create your own.
• Segmentation – Aweber’s segmentation features allow you to target specific groups of subscribers with targeted content. This can help you improve your open and click-through rates, and ensure that your subscribers are getting the most relevant information.
• List management –  Aweber’s list management features make it easy to keep your subscriber list clean and up-to-date. You can add, remove, and edit subscribers as needed.
• Reporting and analytics – Aweber’s reporting and analytics tools give you insights into your email campaigns. You can see how many people opened your emails, clicked on links, and unsubscribed from your list.
• Autoresponders – Aweber’s autoresponder features allow you to send automatic emails to your subscribers. This can help you stay in touch with your subscribers and keep them engaged with your content.

Aweber Pricing

Aweber offers a free plan with a limit of 500 subscribers. After that, their prices begin at $19.99 per month for the month-to-month subscription and $16.15 per month for the annual subscription. The annual subscription is cheaper and I definitely recommend it.

Pros 

• AWeber offers a free trial so that you can try out the service before committing to it. 
• The service is very user-friendly and easy to set up. 
• AWeber integrates with a variety of third-party services, making it a breeze to add sign-up forms to your website or blog. 
• The service offers excellent customer support, with a knowledgeable and responsive team. 

Cons

• AWeber can be a bit pricey for some users, especially those who are just starting out with email marketing. 
• The service does not offer a free plan, so you will have to sign up for a paid subscription in order to use it. 
• AWeber can be slow to load at times, and some users have reported issues with the service’s deliverability.

3. Constant Contact 

Constant Contact is an email marketing service that enables businesses to stay in touch with their customers and prospects. The service provides a way to create and send newsletters, email campaigns, and other communications. It also offers a number of features designed to help businesses track their results and manage their contacts. Constant Contact is one of the most popular email marketing services, with over 650,000 customers worldwide. The company was founded in 1995 and is headquartered in Waltham, Massachusetts. 

Key Features

• Customizable Templates – You can choose from a variety of pre-designed templates, or create your own from scratch. Either way, you can be sure your emails will look professional and polished.
• Drag-and-Drop Editor – The drag-and-drop editor makes it easy to add images, videos, and other multimedia content to your emails.
• Automated Email Campaigns – With Constant Contact, you can easily set up automated email campaigns, so you can focus on other aspects of your business.
• Robust Reporting – Constant Contact provides detailed reporting so you can see how your campaigns are performing and make necessary adjustments.
• A/B Testing – A/B testing is a valuable tool that allows you to test different aspects of your email campaigns to see what works best for your audience.

Constant Contact Pricing

Constant Contact offers 2 paid options. They are

• Core Plan – begins at $10 per month for up to 500 subscribers, with the price increasing for each additional 500 subscribers.
• Plus Plan – begins at $45 per month for up to 500 subscribers, with the price increasing for each additional 500 subscribers. Plus Plan is suitable for marketers who need additional features. 

Pros 

• Wide range of third-party integrations
• Intuitive and elegant UI
• Superior email deliverability rate

Cons

• Templates don’t offer much flexibility
• Pricing keeps increasing
• No multi-channel automation

4. Mailerlite 

MailerLite is an email marketing tool that helps businesses to send newsletters, create email campaigns, and manage their subscribers. It is a web-based application that is easy to use and has a wide range of features. MailerLite offers a free plan for up to 1,000 subscribers, and paid plans start at $10 per month. It has built-in templates for creating email newsletters, and it also allows you to import your own HTML code.

MailerLite integrates with a number of popular email services, such as Gmail, Outlook, and Yahoo! Mail. In addition, it offers support for many different languages. Overall, MailerLite is a great option for businesses of all sizes who are looking for an email marketing solution.

Key Features

• Email Marketing – You can personalize your email with interactive content blocks, or build custom campaigns using the HTML editor. Choose from three different editors – including a drag-and-drop environment for creating engaging messages that are more than just text
• Web Design with Customizable Templates – Create your own website design with Mailerlite’s extensive template gallery. Change colors, fonts, and settings to match your business brand. Choose from 20+ content blocks that are sure to make people love spending time on your website
• Email Automation – Instantly react to subscriber behaviors without lifting a finger. Automatically send emails or perform other actions, based on a specific event or multiple triggers such as clicking a link or completing a form.
• Custom Landing Pages – Make your site more engaging with custom landing pages. Pick a template and make it yours by using our free drag & drop builder, no coding required!

Mailerlite Pricing

Mailerlite offers 4 plans that can either be subscribed for monthly or annually. The annual pricing plan is as follows:

• Free – For $0 you can enjoy Mailerlite features for free when you have less than 1000 subscribers. Features include 12000 emails per month, Drag & drop editor, Email automation builder, Websites, 10 landing pages, Signup forms, and pop-ups.
• Growing Business – For $9 per month ($108 billed per year), enjoy all the features in the free plan plus unlimited monthly emails, the ability to sell digital products, access to unlimited templates, Dynamic emails, Auto resend campaigns, Unlimited websites & blogs, and so on. 
• Advanced Plan – For $19 per month ($228 billed per year), enjoy all the features in the Growing Business Plan plus Facebook integration, Custom HTML editor, Promotion pop-ups, and Multiple triggers in automation
• Enterprise Plan – For this pricing plan, please contact support. You get to enjoy all the features in the Advanced Plan plus a Dedicated success manager, Dedicated IP & deliverability consultation, Custom landing page design, and Custom newsletter design. 
• Newsletter Editor – Create your own beautifully designed email newsletters with interactive elements that delight subscribers. Give total control of newsletter design to Mailerlite’s intuitive editors and get a professional-looking result in seconds.

Pros 

• A free plan for up to 1,000 contacts is a fantastic feature for beginners 
• Drag-and-drop interface makes it easy to design emails
• Lots of email templates to choose from
• Mailerlite email support is truly supportive
• Powerful automation tools that help to save time and focus on more important tasks 
• A/B testing tool is effective in helping to optimize email open and click-through rates
• Comprehensive reporting that helps track the progress of your email marketing campaign

Cons

• Limited integrations
• It doesn’t include CRM functionalities 

5. Sendinblue 

Sendinblue is an email marketing service that allows users to create and send newsletters, email campaigns, and other correspondence. It offers a wide range of features, including customizable templates, a drag-and-drop email builder, and advanced tracking tools. It is an all-in-one marketing tool that seeks to help businesses grow fast, build stronger relationships with customers and 

In addition, Sendinblue provides users with 24/7 support and a dedicated account manager. Sendinblue is an ideal solution for businesses of all sizes that are looking to improve their email marketing efforts and scale in the process.

Key Features

• Email Marketing – Create professional-looking emails in a flash! You can choose from ready-made templates or mosey on over and build your own design using the simple yet powerful drag & drop builder. With loads of features like blocks, styles & effects just waiting for you to use them.
• Bulk SMS – Send bulk SMS marketing campaigns to your contacts from the database and schedule them when you want. Simply write a message, choose which lists it should be sent on, enter how long before timing expires for each contact in that group- then watch as they receive messages at exactly the right time!
• CRM for Sales Pipeline Management – Sendinblue makes it possible to track and manage every aspect of your sales pipeline from start to finish. Keep a close eye on progressing deals as they move through each stage, centralizing all information in one place so you can stay up with the latest goings-on with both old and new customers alike.
• Multiple Channel Conversations – You can now manage all of your customer messaging channels from one platform! It only takes a few clicks to connect Facebook Business and Instagram accounts with Sendinblue, making it effortless for you to deliver on-brand messages across different networks.
• Email API – Sendinblue’s email API can be used as a router to send out emails at large volumes. You could make use of Sendinboure’sTransactional Email Service in order to confirm single transactions that happened or plug your CRM system with the company’s own service by using their proprietary Inbound Parsing technology together seamlessly.

Sendinblue’s Pricing

Sendinblue offers 4 pricing plans for its email marketing features. This includes a free plan that allows up to 300 emails per day. The 3 other paid plans are 

• Starter – $25 per month for unlimited contact (From 20k emails per month)
• Business –  $65 per month for unlimited contact (From 20k emails per month)
• Enterprise – $1000 per month with unlimited contact and enterprise-grade security 

Sendinblue’s chat feature offers 2 pricing plans 

• Free – $0 paper month for 1 chat user 
• Pro – $15 per month per chat user 

Note: Sendinblue’s Sales CRM feature is free as part of the free and paid plans

Pros 

• The bulk SMS feature is fantastic and distinguishes Sendinblue from other email marketing platform
• Deliver time-sensitive information quickly
• Ability to track all customer interactions on one platform that can easily be monitored 
• Ability to get a 360 view of open deals and see immediately where resources investment will make the most impact
• You can create positive first impressions for your potential new customers by using Live Chat to answer questions from web visitors interested to learn more about my product or services.

Cons 

• There could be more design features to let the email look more attractive
• The landing page template design can be better 
• Support can be slow in responding to tickets

6. Omnisend 

Omnisend is a powerful email marketing tool that seeks to help business increase their sales while they reduce their workload. Omnisend helps businesses reach their customers and grow their sales. With Omnisend, businesses can create email campaigns that are tailored to their specific needs and goals. They can also track the performance of their campaigns and adjust them accordingly. 

Target your customers with the right message at just the right time by using built-in segments that update in real-time. Segment audiences based on their past behavior, including how much they’ve spent or what products they’ve looked up online so you can get ongoing sales power across all stages of the customer life cycle.

Omnisend provides a number of helpful features, such as email templates, autoresponders, and email automation. As a result, it is an essential tool for any business that wants to make the most of its email marketing efforts.

Key Features

• Omnichannel Workflow – With Omnisend, you can simply drag & drop emails SMS, and web push notification channels into a single workflow. Use messaging to provide your customers with a consistent, personalized experience by reaching them on their preferred channels. This will surely improve reach and conversions as well
• Fantastic Email Templates – Omnisend’s robust email marketing features make it easy to create professional, personalized campaigns within minutes. If you want your business to grow, use these dynamic email tools designed for today’s busy marketers. Your success is Omnisannd!
• Email Campaign Segmentation – With Omnisend, you can personalize your messages based on the contacts’ shopping behavior and improve conversions with the intuitive eCommerce-tailored segmentation feature.
• Audience sync for ads – Audience Sync will allow you to retarget your contacts on Facebook & Google with their email addresses, not cookies. This means that even after the end of 2022 cookie support from google this app can be used for segmenting and targeting different types of audiences

Omnisend’s Pricing

Omnisend’s pricing plans are based on the number of contacts you want to send emails to. It offers 3 pricing plans which increase with the number of contacts. With 250 contacts, the pricing goes thus 

• Free – $0 per month (500 emails per month and up to 60 SMS)
• Standard – $16 per month (6000 emails per month and up to 60 SMS)
• Pro – $59 per month (Unlimited emails per month and up to 3933 SMS)

Pros 

• You can also segment your contact lists in order to send more targeted emails.
• Allows you to define complex automatic communication workflow with different channels: email, SMS, push, Facebook, etc 
• SMS marketing integration is a plus to customer relationship management
• If you are moving from another platform to Omnisend, the process is quite simple and seamless
• Omnisend is very easy to use, offers customizable features, and exceptional analytics

Cons 

• The template editing is a bit glitchy, but still quite powerful and intuitive

7. Convertkit 

Convertkit is the go-to marketing hub for creators that helps you easily grow and monetize your audience. What business do you want to tell people about? Your new book, podcast episode, new fashion collection, new album release, updated digital download, new course?   With Convertkit, you can easily create email campaigns, track results, and manage your subscribers.

Increase your subscriber list with beautiful landing pages, sign-up forms, and link builders that stand out. 

Connections are made stronger when you promote like a pro using an intuitive email editor or powerful sales funnels to save time on marketing efforts – all while increasing conversions so it’s easy for people to buy what they want

Overall, Convertkit is a powerful email marketing tool that can help you reach your target audience. 

Key Features

• Sign-up Forms – Creators can put their own twist on email sign-up forms. Minimal or visual, long and short; pop-up or slide-in forms – there is an endless amount of possibilities for what can be designed
• Email Automations – ConvertKit’s automation tool is an easy-to-use, visual email platform that helps you grow your online business by sending well-timed targeted content to your audience.
• API Integrations – Convertkit helps you put together the bits and pieces to make your business grow using awesome third-party integrations that help you widen your reach in your niche 
• Commerce – Sell your music, ebooks, coaching sessions, and other downloadables. ConvertKit is the leading platform that helps creators easily monetize their work and explore earning a living online without needing another system.

Convertkit Pricing

ConvertKit provides a free service for up to one thousand subscribers in its free plan. Paid plans begin at $9 per month and go thus

• Creator – $9 per month 
• Creator Pro – $25 per month 

• Its autoresponder functionality makes it easy to stay in touch with your leads and customers. 
• Offers Flexible list management with tags
• Comprehensive forms with advanced features
• Paid newsletter feature

Cons 

• The reporting and A/B testing can be better 
• Beginners with a long email list may find it expensive

8. Drip 

Drip is completely built for eCommerce platforms and it’s designed to help your business grow. It features all the tools you need, like automated marketing and data streams that can turn shopping experiences into useful information about what customers want. 

You can create email campaigns, automate emails sent, and track results all in one place. 

Drip’s data analytics give you a competitive edge by enabling personalized content for each customer segment. Segment your customers, use their actions as a guide and make engagement pop with next-level segmentation to send emails that will bring more sales.

Key Features

• Automated emails – Drip email marketing can send out automated emails to your customers based on their activity. For example, you can set up an email to be sent to a customer when they abandon their shopping cart, or when they reach a certain milestone in their customer journey.
• Segmentation – Drip email marketing allows you to segment your customers based on their behavior. This means that you can send out different emails to different segments of your customer base, based on what they’re interested in or how they interact with your brand.
• Tracking and reporting – Drip email marketing comes with built-in tracking and reporting tools. This means that you can track things like open rates, click-through rates, and unsubscribe rates. This data can help you to improve your email marketing campaigns over time.
• Integrations – Drip email marketing integrates with a number of popular email service providers, CRMs, eCommerce platforms, and more. This means that you can use Drip email marketing to power your entire customer experience, from first contact to post-purchase follow-up.

Drip Pricing

Drip provides a 14-day free trial period. Pricing begins at $39 per month for 1 to 2500 contacts.

Pros 

• Drip is very easy to set up and use
• If you sell a lot of different types of products and customers, Drip’s ability to help you segment people automatically is amazing
• Simple yet powerful drip campaigns
• Excellent customer support
• Drip platform makes it easy to create landing pages, and responsive email templates and build customer journeys

Cons 

• The email builder is improving but needs work still
• It takes getting used to the features when creating workflows and automations
• Lacks a few key integrations

9. Bigmailer

Bigmailer is a powerful email marketing tool that makes it easy to manage your email list, create email campaigns, and track your results. With the help of Bigmailer’s smart workflows, you can have an easier time managing your brands and emails. You can easily add new subscribers, segment your list, and send targeted email campaigns. Plus, the built-in reporting tools allow you to track opens, clicks, and bounces to see what’s working and what isn’t. If you’re looking for an easy-to-use email marketing tool, Bigmailer is the perfect solution. 

Key Features

• Workflow Automation – By using integration with hundreds of apps and tools, you can sync up your customer records in no time. You’ll have access to all the data they need through webhooks that push information into applications like Zapier seamlessly
• Email Templates – With our simple-to-use drag-and-drop interface, you can quickly and easily convert your existing HTML templates into mobile-optimized ones. Or if there’s no preference for what type of site it is that you need designing (we’ve got everything!), then simply pick one out from the library
• Unified Inbox – With a single price point for all of your promotional and transactional emails, you can now manage them in one place. You’ll also have access to a unified customer view with real-time engagement-based targeting so that customers are always engaged throughout their journey from when they first open up an email until it’s delivered right into their inbox!

Bigmailer’s Pricing

Bigmailer offers 4 pricing plans including a free plan. The paid plans are 

• Business Basic –  $1 per 1000 contacts/month 
• Business Pro – $2 per 1000 contacts/month
• Agency – $2 per 1000 contacts/month

Pros 

• Easy-to-use WYSIWYG interface
• Direct online support via chat 
• Versatile email templates
• Free Up to 1000 Contacts 

Cons

• It requires a tech-savvy person to integrate with Amazon SES.
• No SMS channel

10. GetResponse 

GetResponse is a professional email marketing platform that helps businesses of all sizes to connect with their customers and build lasting relationships. From crafting impactful email campaigns to measuring their success, GetResponse provides everything businesses need to turn email into a powerful marketing tool. And with GetResponse’s advanced automation capabilities, businesses can save time and effort by automating email tasks such as welcome messages, follow-ups, and even abandoned cart reminders. With GetResponse, businesses can email smarter and more efficiently, freeing up time to focus on other areas of their business. 

Key Features

• Web Builder – With an AI-driven website builder, you can create a unique and personalized online presence without any coding knowledge. You just need to provide the business information about yourself or choose from one of our prebuilt templates—and voila! Your custom design is ready for use. 
• Email Automation – You can now automate your business processes and deliver a better customer experience by bringing the ideal journey of all customers to life with our visual marketing automation builder.
• Sales Funnel Machine – Formerly known as Autofunnel, this is the ultimate sales funnel software machine your business needs. Automated landing pages, emails, and more to help you sell your products with ease. 
• Free Email Marketing – Empower your team to grow sales with powerful email marketing software that’s also easy to use. With professional templates and design tools, you’ll be able to create amazing campaigns in no time at all.
• Other features include but are not limited to A/B testing, segmentation, autoresponders, landing pages, forms, detailed analytics, etc

Getresponse Pricing

Getresponse offers a total of 4 pricing plans – 1 free plan and 3 paid plans. The free plan can be used for up to 500 contacts and you will enjoy one landing page and one web builder. The paid plans go thus

• Email Marketing – $15.58 per month (1000 contacts)
• Marketing Automation – $48.38 per month (1000 contacts)
• Ecommerce Marketing – $97.58 per month (1000 contacts)

Pros

• GetResponse beats the competition in that it differs from other software by including features such as webinar hosting, pop-up polls, promo codes, and surveys. 
• Getresponse’s free plan which allows startups to add 500 contacts with no email-sending limit is an excellent feature
• GetResponse offers a free 30-day trial period during which you will have access to all premium features.
• You can easily bring ideas to life with the drag-and-drop feature.
• The user interface is fantastic in that you can easily find everything you need 

• The pricing is quite high when compared to other platforms 
• A pay-per-email pricing plan which allows users to pay based on the number of emails they send might make the pricing pocket-friendly
• The most advanced tools are included in the most expensive pricing plan

11. Mailchimp 

Mailchimp is a popular email marketing tool that allows businesses to create and send mass email campaigns. It offers a wide range of features, including customizable templates, powerful email automation, and detailed analytics. 

Mailchimp is known for its automation features that help you convert more customers at scale. With the Customer Journey Builder, drive traffic and sales by setting up automations to trigger emails based on your customer behavior.

Mailchimp is easy to use and perfect for businesses of all sizes. Additionally, it integrates with a variety of other software programs, making it a versatile addition to any marketing toolkit. 

Key Features

• Email Automation Feature – Automate your business to make it more efficient.  Get a head start with pre-built journeys that help you cross-sell and recover abandoned carts, re-engage existing customers as well as win new ones.
• Personalized Emails – Keep your emails relevant and make sure you’re always delivering the right message to each person. Delivering personalized communications that are tailored based on their buying behavior, survey responses or chat interactions will help promote loyalty with customers while also growing brand awareness for businesses that have high standards when it comes to customer satisfaction. 
• Customer Relationship Management – Mailchimp is a great tool to use when you want your email marketing campaigns and customer communication practices to be more engaging. Find out who’s reading by getting information on what they care about through research, then engage them with new ways of communicating that match up
• Insight into Customer Demographics – Get customer demographics right from your dashboard. We do the heavy lifting for you, predicting gender and age information for contacts in your audience, regardless of whether they’ve engaged with your campaign content in the past.

Mailchimp’s Pricing

Mailchimp offers a free plan and 3 paid plans. With the free plan, you can send 2500 emails to up to 500 contacts monthly. The paid plans go thus

• Essentials: Starts at $11 per month
• Standard: Starts at $17 per month 
• Premium: Starts at $299 per month

Pros 

• It is easy to build and customize campaigns
• Free-forever plan (up to 500 contacts) with 2500 emails monthly is a very generous offer
• Mailchimp integrates with hundreds of software platforms
• Clear reporting, demographics, and behavioral analytics  that help optimize future sends
• You can add images, videos, and social media content to your emails
• You can choose from over 100 professionally designed email templates
• Mailchimp is the dream-come-true of many startup owners

Cons

• Very limited phone support

12. Moosend 

Moosend is an innovative marketing platform that helps businesses manage subscriber lists, customer segmentation, and product recommendations. This software also provides landing pages for your website as well as subscription forms to encourage feedback from potential consumers in one place.

The future of email marketing is now at your fingertips with Moosend.

Moosend simplifies the tedious process for businesses to create effective automated campaigns that drive real revenue growth in less time. 

Moosend offers a wide range of features, including customizable email templates, a drag-and-drop email builder, list segmentation, autoresponders, and more. Moosend also has a strong focus on deliverability, with a number of features designed to help ensure your emails reach the inbox. 

Overall, Moosend is a powerful email marketing tool that can help businesses improve their email campaigns. 

Key Features

• Marketing Automation – With marketing on autopilot, you can focus your energy in new and exciting ways. You no longer need to worry about repetitive tasks like replying to emails or creating content because we do it for you!
• A/B Testing and Segmentation – The most effective way of getting your message across is by testing it. A/B Testing and Segmentation can help you find out what works best for different audiences, which in turn will make the campaign more successful overall.
• Powerful Tracking and Reporting – Your success is extremely important! Moonsend provides powerful tracking and reporting to measure the results of your campaign in order to boost your ROI as well as give you a creative perspective to help tailor your future campaign to the needs of your target audience.
• Email Marketing – Deliver beautiful emails that get opened and clicked every time. Personalized content to every subscriber. Fully customizable templates. Build relationships that lead to conversions.

Moonsend Pricing

Moonsend offers 1 free plan that lasts for 30 days and 2 paid plans. In the free plan, you can use all the features on Moonsend before you make a decision to buy. The paid plans go thus 

• Moonsend Pro Plan– Starts at $9 per month when paid monthly and $7 per month when paid annually. 
• Enterprise Plan – Contact the sales team

Pros 

• You can buy bundle plans that give you the option to pay only when you send emails
• Pocket-friendly pricing
• Easy to customize email templates 

Cons

• Less-sophisticated user interface
• Can’t send emails from a Gmail or Hotmail address
• Limited integrations

How To Choose An Email Marketing Platform

With so many email marketing platforms on the market, it can be difficult to know which one is right for your business. Here are a few factors to consider when making your decision:

Firstly, think about your budget. Email marketing platforms vary widely in price, from free to hundreds of dollars per month. If cost is a major concern, there are plenty of affordable options available.

Secondly, consider the features you need. Some platforms offer basic email capabilities while others include more advanced features such as automation, segmentation, and reporting. Take the time to assess your needs and choose a platform that offers the features you need at a price you’re comfortable with.

Third, think about ease of use. Some platforms are very simple to use while others require a bit more technical know-how. If you’re not sure which platform is right for you, it may be worth signing up for a free trial to see how easy it is to use before you commit to a paid plan.

By taking these factors into consideration, you’ll be able to choose an email marketing platform that’s right for your business and your budget. 

Final Thoughts

In a world where technology is constantly evolving, it can be easy to forget about tried-and-true marketing methods. However, Email Marketing is still one of the most effective ways to reach and engage your target audience.

By building a list of subscribers, you can stay in touch with customers and prospects, keeping your brand top-of-mind. And with modern email marketing tools, it’s easier than ever to personalize your messages and track your results. So if you’re looking for a way to reach more customers and drive more sales, don’t overlook the power of Email Marketing.

This post is a list of cloud-based software for running successful email marketing campaigns. They are all fantastic in their own right but some of them are better with certain features than others. When you’re making your buying decision, you want to buy a software that perfectly meets the needs of your business.

To recap, my top 3 Best Email Marketing Platforms are 

Conclusion

Email Marketing tools are versatile marketing tools that can be used to cultivate relationships with potential and current customers. It can also be used to send out announcements, coupons, or other information about your product or service. In order to maximize the effectiveness of your email marketing campaign, it is important to choose the right email marketing tool.

There are a variety of email marketing tools available, and the best tool for you will depend on your unique needs and objectives. Once you have selected an email marketing tool, it is important to track the results of your campaign.

Statistics such as open rate, click-through rate, and unsubscribe rate can give you valuable insight into the effectiveness of your campaign. By analyzing these statistics, you can make changes to improve the results of your next email marketing campaign.

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